Quantum Loyalty Systems, of Incline Village, has developed a customer loyalty program for Perfetti Van Melle Canada Ltd., maker of Mentos and Fruittella candies.
Consumers who mail in two proofs of purchase from four-packs of Mentos candy or two proofs of purchase from four-packs of Fruittella candy will receive one movie ticket valued up to $14.00 Canadian to any movie at thousands of Canadian movie theaters.
"We selected Quantum to develop our customer loyalty program not only for their experience and insight, but also because of their large theater network in Canada," said Ralph Chauvin, vice president, finance, at Perfetti Van Melle.
