Kenny G.
& Company Fine Jewelery, LLC will open a Reno store at South Virginia Commons in October.
The 2,600-square-foot space was selected due to proximity to David's Bridal and "because we wanted to be somewhere new," says Kenny Gordon, president and chief executive officer.
The family-owned business, started in 1997, has three stores in the Sacramento area.
Why expand to Reno? "Reno has always been a jewelry town in terms of fashion and bridal jewelry," says Gordon."Our forte is premium and ideal cut diamonds." The store represents more than 25 international designers in addition to its own line, styled by in-house designers, called Jale.A jeweler will be on site to handle custom and repair work.
The store will employ nine.
