Reno eNVy, a Reno apparel company, has signed a licensing agreement to produce merchandise for the Reno River Festival.
The festival will retain creative control and take a percentage of sales proceeds.
Reno eNVy will sell River Festival merchandise at its location in downtown Reno and its planned second location at Summit Sierra scheduled to open in May. The company will handle production and design of merchandise and staffing of sales facilities during the festival May 7-9.