Firms recognized for top public relations work

Public relations programs and tactics honored by The Sierra Nevada Chapter of the Public Relations Society of America during its annual Silver Spikes Awards events included:

* The Glenn Group: Silver Spike for ongoing programs with a budget of more than $25,000 for "The Summit Public Relations Program." Award of Excellence in Media Relations for "50/50 Tribute Ride." Judge's Choice Award for "The Summit Public Relations Program."

* Abbi Public Relations Inc: Silver Spike in Media Relations for "Diggerslist.com Media Relations."

* R&R Partners: Award of Excellence in Marketing Communications for Terry Lee Wells Nevada Discovery Museum-"Believe in Up"

* Weidinger Public Relations: Award of Excellence in special events with a budget of more than $25,000 for "Golf the High Sierra Media Tour." Award of Excellence in ongoing programs with budget of more than $25,000 for "American Century Championship Tahoe Celebrity Golf." Award of Excellence in overall campaigns with a budget of more than $25,000 for "Amgen Tour of California."

* RKPR Inc.: Student's Choice Award selected by publications relations students at the University of Nevada, Reno, for Ascent Douglas "Tweet for Chips."

* Washoe County School District: Silver Spike in Internet-based Communications for "WCSD Facebook Snow Day Snowman Contest." Award of Excellence in special events with a budget less than $10,000 for "Countdown to Graduation." Judge's Choice Award for "WCSD Facebook Snow Day Snowman Contest."

* City of Sparks: Award of Excellence in Internet-based Communications for "It's Happening Here" Web site.

* University of Nevada, Reno: Award of Merit in Community Relations for "National Merit Scholars: Signing the state's best and brightest academic athletes."

* Nevada National Guard, Award of Excellence in Annual Reports for "Nevada National Guard Biennial Report." Award of Excellence in Magazines for " Nevada National Guard Battle Born Magazine."