The front entrance to Reno Town Mall.
The Reno Town Mall is undergoing a major renovation project that’s anticipated to bring more food traffic to the center. Among the planned improvements is a new food court with patio area that will be finished along with the mall improvements by the end of November.
Currently under construction, the western annex strip center, formerly known as Old Town Mall, is located on the corner of Peckham Lane and South Virginia Street.
America Matters Media announced it is moving its radio studio and media operations to a glass-enclosed showcase at the front of the mall. The space will be combined with the Silver State Coffee Company & Café to create a centrally located community town hall. It will allow people, for instance, to host seminars and lunch meetings, or discuss issues over a cup of coffee.
“It’s a multifaceted concept for business. It will bring a community back down for real people and real issues,” said Eddie Floyd, founder and radio personality for America Matters.
America Matters hosts a variety of radio programs on KCKO-AM 1180. Floyd said he’d been working on the deal for about four years.
In addition, Virginia City mining magnate Hugh Roy Marshall is relocating the historic Marshall Mint, along with his wife Cynthia’s antique and estate jewelry store, at the front entrance of the mall. A museum will also be added to the space.
The mall has two new retail concepts planned to be in the works for early 2017. Floyd said more details and updates of the future plans will be released as construction moves along.
