People: Dax Alvarez joins Reno office of Snell & Wilmer

Dax Alvarez

Dax Alvarez Courtesy Photo

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Snell & Wilmer announced Oct. 18 that Dax Alvarez has relocated from the law firm’s Los Angeles office to Reno.

Alvarez is a member of the intellectual property practice group and offers 25 years of experience in trademark law. He concentrates his practice on trademark counseling, prosecution, licensing, litigation, rights of publicity and Internet domain name matters.


Prior to joining Snell & Wilmer in 2015, Alvarez spent 17 years as a partner at the intellectual property firm Blakely Sokoloff Taylor & Zafman. Prior to that, he spent two years as an examining attorney for the United States Patent and Trademark Office, according to an Oct. 18 press release.


He earned a B.A. from the University of Maryland and his J.D. from The Catholic University of America, Columbus School of Law.


“We are thrilled to welcome Dax to the Reno office,” Jacey Prupas, partner in the Reno office, said in a statement. “With his extensive experience counseling clients along with an added perspective of working at the United States Patent and Trademark Office, he will be an incredible addition in Reno.”