Veteran real estate agent Elizabeth Quinn hasn’t wasted any time making her presence felt at Dickson Realty.
Quinn joined Dickson Realty in early December, and in just her third day on the job, she reached out to Heidi McFadden, co-owner of RCM Realty Group, to discuss an acquisition. RCM Realty Group was acquired by Dickson Realty in the fourth quarter. Terms of the acquisition were not disclosed.
Quinn told NNBW in an interview last week that she was brought on to help with the brokerage’s strategic growth plans, and the acquisition of RCM Realty Group made sense on multiple levels for Dickson Realty.
“With Dickson wanting to expand its regional footprint, it was a perfect fit,” she said. “There are a lot of seasoned and top-producing agents with wonderful reputations who have all grown up there, and this partnership is just going to enhance their business so they can continue being No. 1 in market share.”
Founded in 2014 by McFadden, Sam Landis and Mark Turner, RCM Realty Group was the market leader by sales volume and number of agents in the Carson Valley and Carson City. The independent brokerage had been acquired in January 2022 by Corcoran Global Living, but parent company The Corcoran Group terminated its relationship with affiliate Corcoran Global Living in December amid a plethora of legal issues and controversy at Corcoran Global Living. That move freed up RCM to pursue acquisition by a new company, McFadden told NNBW.
“In the past year we had been approached by others, but we knew it wasn’t the right fit for us,” she said. “It’s been 100 percent positive the way it has gone with Dickson – they have done everything they said they were going to do.
“It was important that we stayed together as a group,” McFadden added. “That was the feeling from both offices – we wanted to stay together, and we wanted (to keep) our locations.”
Those locations – 1000 N. Division St. in Carson City and 1470 U.S. Highway 395 in Gardnerville – allow Dickson Realty to extend its brand footprint in key Northern Nevada markets, Quinn said. It also allows the 34-person RCM team to tap into additional Dickson Realty resources.
“As an independent brokerage, I think it is important for both of us to bring the tools, technology and marketing resources to the offices in Carson City and Gardnerville,” Quinn said. “It is very expensive and difficult for an independent brokerage to piece together technology and marketing, and as partners going forward we are able to help those agents utilize and leverage the Dickson Realty and Dickson Luxury brands to help increase their sales and volume.”
During the first quarter, the two RCM offices will complete a full rebranding and be named Dickson Realty Carson City and Dickson Realty Carson Valley. Quinn and Dickson Realty President Beau Keenan will continue to meet with agents at both locations throughout the quarter to ensure a smooth transition, Quinn noted.
“Beau and I are working hand-in-hand on bringing the company over, and we are going down there and answering everyone’s questions,” she said. “With the rocky road these agents have gone through over the last 12 months (with Corcoran Global Living), it was important to give them a soft landing and help them get started in the new year. It affected their business and affected them personally, and it is important for the agents to get back on their feet, get moving forward, and move on.”
McFadden said that her agents – most of whom have deep roots in their respective communities – were adamant that they stayed with an independent brokerage rather than be acquired by a franchise brokerage house.
“They really believe in Carson City and Douglas County,” she said. “Being acquired by the market leader in Northern Nevada and bringing them to our area gives us the opportunity to grow in Carson City and Carson Valley. My agents are excited for what’s coming.”